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Pathways.io Target Audience

Pathways' target audience encompasses individuals seeking career guidance, leaders aiming to improve team dynamics and organizations focused on enhancing company culture and employee engagement. Their solutions cater to those who believe that aligning personal values with professional goals leads to a more fulfilling and productive work life.

User Segments

Pathways.io Geographic Distribution

Pathways' primary market is the US, followed by Canada and the UK. The company also sees potential in Australia and India.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

7.5%
India flag

India

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Pathways' target audience typically falls within households of 2-4 people, suggesting professionals or families, mostly with medium income levels.

Employment Status

Income Distribution

Education Level

Pathways.io Behavior Analysis

Behavior Profile

Device Breakdown

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