Find stats on top websites
Industry Landscape
The outdoor apparel market is experiencing robust growth driven by increasing consumer interest in outdoor activities and sustainable products. Brands are focusing on eco-friendly materials and ethical production. E-commerce remains a dominant channel, with a strong emphasis on community building and digital marketing. Innovation in functional and versatile clothing is key to staying competitive.
Total Assets Under Management (AUM)
Outdoor and Sports Clothing Market Size in United Kingdom
~Approximately £3.5 billion (2023 estimate)
(5-7% CAGR)
- Growth driven by increased participation in outdoor activities.
- Rising consumer demand for sustainable and ethically produced apparel.
- E-commerce channels contributing significantly to market expansion.
Total Addressable Market
4.5 billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
Advanced Material Science
Innovations in biodegradable fabrics, smart textiles with integrated sensors, and recycled performance materials are revolutionizing outdoor apparel.
AI-Powered Personalization
Artificial intelligence is enabling highly customized product recommendations, dynamic pricing, and tailored user experiences across e-commerce platforms.
Blockchain for Supply Chain Transparency
Blockchain technology is being used to create immutable records of a product's journey from raw material to consumer, enhancing traceability and trust in sustainable claims.
Impactful Policy Frameworks
UK Extended Producer Responsibility (EPR) for Packaging (2024)
From 2024, large producers in the UK, including online retailers, are required to pay the full net cost of managing household packaging waste, including collection, sorting, and recycling.
This policy will increase operational costs for Passenger Clothing related to their packaging, incentivizing the use of more sustainable and recyclable materials.
Green Claims Code (2021)
The UK's Competition and Markets Authority (CMA) launched the Green Claims Code in 2021 to ensure environmental claims made by businesses are genuine and not misleading, preventing 'greenwashing'.
Passenger Clothing must ensure all its sustainability claims ('Plant & Protect', 'Responsibility') are clear, accurate, and substantiated to avoid regulatory scrutiny and maintain consumer trust.
UK Plastic Packaging Tax (2022)
Introduced in April 2022, this tax applies to plastic packaging manufactured in or imported into the UK that does not contain at least 30% recycled plastic.
This tax will encourage Passenger Clothing to use packaging with higher recycled content, potentially impacting sourcing and costs for their product packaging.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
