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Parachute Target Audience

Parachute's target audience consists of small to medium-sized businesses (SMBs) in need of managed IT services. They specifically cater to those seeking expertise in Apple ecosystems, Microsoft solutions (like Office 365 and Azure), and IT compliance. Industries such as healthcare, law, and technology, where data security and regulatory compliance are paramount, are likely key targets.

User Segments

Parachute Geographic Distribution

Parachute's primary market is the US, with a strong focus on the San Francisco Bay Area. They have a small international presence, notably in Canada and the UK.

Top Countries

United States flag

United States

90%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1.5%
Germany flag

Germany

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Parachute's target audience typically falls within the medium to high-income brackets and includes households of 2-4 people.

Employment Status

Income Distribution

Education Level

Parachute Behavior Analysis

Behavior Profile

Device Breakdown

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