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OneVibeMediaGroup Target Audience

User Segments

Age: 32

Gender: Female

Occupation: Boutique Owner

Education: Associate Degree, Fashion Merchandising

Age: 45

Gender: Male

Occupation: Plumbing Contractor

Education: Associate Degree, Business Management

Age: 38

Gender: Male

Occupation: Freelance Web Designer

Education: Bachelor's Degree, Computer Science

Sarah Chen

Sarah Chen

Age: 32
Gender: Female
Occupation: Boutique Owner
Education: Associate Degree, Fashion Merchandising
Industry: Retail
Channels: InstagramFacebookYouTube

Goals

  • Increase online sales by 20% within the next year through targeted digital marketing efforts
  • Expand customer base beyond local area to reach a wider audience nationally
  • Streamline online presence to ensure a consistent and appealing brand image across all platforms.

Pain Points

  • Lack of time to consistently create engaging social media content and manage ad campaigns effectively
  • Difficulty in measuring the true ROI of current marketing activities and understanding what strategies are most impactful
  • Keeping up with ever-changing digital marketing trends and algorithms feels overwhelming and requires constant learning.

OneVibeMediaGroup Geographic Distribution

Primarily targets major US metropolitan areas, with a smaller but growing international presence in Canada, UK, Australia, and Germany.

Top Countries

United States flag

United States

90%
Canada flag

Canada

3%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1.5%
Germany flag

Germany

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are often from 2-4 person households, primarily with medium to high income levels, reflecting business decision-makers.

Employment Status

Income Distribution

Education Level

OneVibeMediaGroup Behavior Analysis

Behavior Profile

Online Presence
Lead Generation
Brand Visibility
Measurable Results
Community Building
Digital Strategy
Adaptability
Innovation
Engagement
Data-driven
Early Adopters
Research
Learning
Trust
Decision-making
Networking
Problem-solving
Seeking Expertise
Web2 Engagement
Web3 Exploration

Device Breakdown

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