Find stats on top websites
Select a competitor
OwnBackup
Druva
Commvault
Top Marketing Channels
OwnBackup
- Content Marketing
- Examples: Ebooks, Whitepapers, Blog posts
- Campaigns: Data Protection Best Practices Guide, Salesforce Backup Essentials, The State of SaaS Data Protection Report
- Webinars/Virtual Events
- Examples: Product demos, Expert panel discussions, Customer success stories
- Campaigns: OwnBackup DataDay, Protect Your Salesforce Data Series, Compliance Readiness Webinars
- Social Media Marketing
- Examples: LinkedIn thought leadership, Twitter updates, YouTube tutorials
- Campaigns: OwnBackup LinkedIn Spotlight, #SaaSDataSecurity, Customer Testimonial Series
Top Sales Channels
- Direct Sales Team
- Enterprise Account Executives, Inside Sales Representatives, Solution Engineers
- Discovery Calls & Demos, Custom Solution Presentations, Proof-of-Concept Engagements
- Partner Ecosystem
- Salesforce AppExchange, System Integrators, Consulting firms
- Salesforce Partner Referral Program, SI Joint Selling Initiatives, Ecosystem Enablement Workshops
- Online Lead Capture
- Request a Demo forms, Free Trial sign-ups, Contact Sales pages
- Download a Demo, Start Your Free Trial, Get a Custom Quote
Odaseva SWOT Analysis
Strengths
Strong brand recognition in Salesforce backup
Broad feature set for data protection
Active Salesforce AppExchange presence
Weaknesses
May be perceived as focused primarily on backup
Pricing can be a barrier for smaller organizations
High competition in the backup space
Opportunities
Expanding into broader data management solutions
Growing regulatory compliance needs
Increased adoption of SaaS platforms
Threats
New entrants in the data protection market
Salesforce platform changes
Economic downturn affecting enterprise spending
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
