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Obesity Medicine Association (OMA) Target Audience
User Segments
Age: 32
Gender: Female
Occupation: Obesity Medicine Physician
Education: Doctorate Degree, MD
Age: 29
Gender: Male
Occupation: Nurse Practitioner, Obesity Clinic
Education: Professional Degree, MSN
Age: 35
Gender: Female
Occupation: Physician Assistant, Bariatric Surgery
Education: Professional Degree, PA-C
Dr. Emily Chen
Goals
- To achieve ABOM certification and establish a reputation as a leading expert in obesity medicine
- To grow her patient base and implement innovative, evidence-based treatment protocols
- To contribute to the broader understanding and destigmatization of obesity as a disease through research or advocacy.
Pain Points
- Lack of time for dedicated study alongside demanding clinical responsibilities and patient care
- Difficulty in securing sufficient institutional support or funding for specialized obesity treatment programs
- Navigating the complexities of insurance coverage and reimbursement for comprehensive obesity care.
Obesity Medicine Association (OMA) Geographic Distribution
The OMA primarily targets the US market, with significant outreach in Canada. Other international presences are emerging, indicating a growing global interest in obesity medicine.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Members typically live in 3-4 person households with high income, indicative of established healthcare professionals.
Employment Status
Income Distribution
Education Level
Obesity Medicine Association (OMA) Behavior Analysis
Behavior Profile
Device Breakdown
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