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Motis Brands Target Audience

User Segments

Age: 32

Gender: Male

Occupation: Mechanical Engineer

Education: Bachelor's Degree, Mechanical Engineering

Age: 28

Gender: Female

Occupation: Marketing Specialist

Education: Bachelor's Degree, Marketing

Age: 45

Gender: Male

Occupation: Small Business Owner

Education: Associate Degree, Automotive Technology

Adventure Alex

Adventure Alex

Age: 32
Gender: Male
Occupation: Mechanical Engineer
Education: Bachelor's Degree, Mechanical Engineering
Industry: Automotive
Channels: YouTubeInstagramReddit

Goals

  • To maintain his powersports vehicles in peak condition for optimal performance
  • To discover new trails and challenging riding locations for adventure
  • To connect with a community of fellow enthusiasts for shared experiences and knowledge exchange

Pain Points

  • Finding durable and reliable parts that can withstand extreme conditions
  • Limited storage space for multiple powersports vehicles and associated gear
  • Difficulty in transporting vehicles safely and efficiently to remote locations

Motis Brands Geographic Distribution

Motis Brands primarily focuses on the US market, leveraging its domestic manufacturing. There's a smaller presence in Canada, UK, Australia, and Germany, indicating potential for international growth.

Top Countries

United States flag

United States

90%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

1.5%
Australia flag

Australia

1%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Motis Brands appeals to medium-to-high income households, often with 2-4 members, indicating families or established individuals investing in durable equipment.

Employment Status

Income Distribution

Education Level

Motis Brands Behavior Analysis

Behavior Profile

Durability
Innovation
Safety
Reliability
Practical Problem-Solving
Quality Manufacturing
Specialized Solutions
Accessibility
Powersports Enthusiast
Automotive Enthusiast
Outdoor Adventurer
DIY Projects
Commercial Professional
Logistics Professional
Online Research
Social Media Engagement
Value-Conscious
Seeking Efficiency

Device Breakdown

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