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Maven Analytics is an online learning platform that provides data analytics training. They offer courses on topics like Excel, Power BI, SQL, Tableau, and Python. Their learning model emphasizes practical application and portfolio building.
High-quality, practical courses
Focus on portfolio building
Strong online community
Limited brand awareness
Reliance on subscription model
Competition from free resources
Expand course offerings
Partnerships with businesses
Mobile learning app
Increasing competition
Evolving technology landscape
Economic downturn
Maven Analytics operates in the e-learning and data analytics industry. They provide training and resources for individuals and businesses looking to enhance their data skills and leverage data for decision-making.
Maven Analytics sees the majority of its user base from the US and India, indicating strong demand in these markets. Other English-speaking countries like UK, Canada, and Australia also show significant user engagement.
United States
45% market share
India
20% market share
United Kingdom
10% market share
Canada
8% market share
Australia
7% market share
Maven Analytics targets both individuals and businesses. For individuals, they offer self-paced courses, learning paths, and guided projects. For businesses, they provide team training solutions with features like a private team workspace, progress tracking, and certified credentials.
Data shown in percentage (%) of usage across platforms
Maven Analytics can leverage content marketing to attract potential learners and businesses. By creating high-quality blog posts, articles, webinars, and case studies focused on data analytics, they can position themselves as thought leaders and drive organic traffic to their website.
Learn moreCollaborating with relevant businesses like data analytics consultancies, recruitment agencies, and educational institutions can expand reach and access new customer segments. Integrate with popular learning management systems and career platforms to enhance user experience and visibility.
Learn moreImplement a robust referral program incentivizing existing users to recommend Maven Analytics to their network. Foster a strong online community through forums, social media groups, and workshops to encourage interaction and knowledge sharing, building brand loyalty and advocacy.
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