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Product Portfolio
MAP Policy Enforcement Software
Compliance Pro
MAPP Trap Online Brand Protection
MAPP Trap Key Value Propositions
MAPP Trap's key value proposition is empowering brands to maintain consistent online pricing and protect their value by providing robust tools to monitor, identify, and enforce MAP policies. This ensures profitability and safeguards brand reputation in competitive e-commerce channels.
MAPP Trap Brand Positioning
MAPP Trap positions itself as a comprehensive online brand protection and reseller price compliance software, empowering manufacturers and distributors to safeguard profitability and brand integrity against online price erosion and unauthorized sales.
Top Competitors
Brand Protection Online
PriceSpider
TrackStreet
Customer Sentiments
Customer sentiment is generally positive, driven by the clear articulation of their pain points (price erosion, unauthorized sellers) and the promise of a solution that delivers measurable ROI through robust monitoring, identification, and enforcement.
Actionable Insights
Highlight the direct financial impact of brand protection and emphasize the ease of use for their 'white glove' service to attract busy managers.
Products and Features
MAP Policy Enforcement Software - Product Description
MAPP Trap's MAP Policy Enforcement Software is a specialized tool designed to help brands and manufacturers enforce their Minimum Advertised Price (MAP) policies. The software automates the process of identifying price violations across various online retailers and e-commerce platforms. A key feature is its ability to conveniently notify merchants of these violations, streamlining the compliance process and protecting brand value by ensuring consistent pricing.
Pros
- It automates the detection of MAP policy violations, saving significant time and resources for brands
- The software facilitates efficient communication with violating merchants, ensuring timely resolution of pricing discrepancies
- By maintaining consistent pricing, it helps protect brand equity and avoids price erosion in the market.
Cons
- The supplied information is limited to fully assess potential drawbacks
- The effectiveness may depend on the sophistication of the e-commerce platforms and the ability to track all relevant online sellers
- Integration with existing internal systems for sales and compliance might be a challenge for some businesses.
Alternatives
- Competitors in the MAP monitoring and enforcement space include PriceSpider, TrackStreet, and Brand Protection
- Other companies like Wiser Solutions offer broader pricing intelligence that could include MAP compliance features
- Brands might also opt for manual monitoring or in-house solutions, though these are less efficient.
Company Updates
Latest Events at MAPP Trap
The Complete Guide to MAP Compliance - MAPP Trap
Increase online advertised prices. https://www.mapptrap.com/getmedia ... Business Name. Do you currently subscribe to a monitoring service? Yes No. Are ...
View sourceMAPP Trap | LinkedIn
MAPP Trap is a trusted partner for eCommerce and brand protection, offering comprehensive solutions that empower companies to protect their reputation.
View sourceTop 10 Online Seller Red Flags for Brands | MAPP Trap
Non-Business Domain Name Email Addresses. Be suspicious of any account ... Not only should brands ask these important questions, but new accounts shouldn't ...
View sourceWe're getting (part of) the ChannelAdvisor band back together! | Scot ...
Dec 18, 2024 ... Scot Wingo's Post. View profile for Scot Wingo · Scot Wingo. CEO ReFiBuy.ai, Retailgentic pod+news, Triangle Tweener family ...
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