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Momentous Target Audience
User Segments
Age: 23
Gender: Male
Occupation: Professional Athlete (NFL Player)
Education: Bachelor's Degree, Sports Management
Age: 20
Gender: Female
Occupation: NCAA Division I Athlete (Gymnast)
Education: Associate Degree, Kinesiology
Age: 32
Gender: Male
Occupation: Military Officer (Special Operations)
Education: Bachelor's Degree, Military Science
Alex 'The Ace' Miller
Goals
- Achieve peak physical performance for every game to ensure a winning season and secure future endorsements
- Maintain optimal recovery and injury prevention to extend professional career longevity
- Effectively manage time between training, travel, and personal life commitments.
Pain Points
- Dealing with chronic minor injuries that hinder consistent performance and intense training regimens
- The constant pressure to perform at an elite level while navigating media scrutiny and public expectations
- Finding trustworthy and rigorously tested supplements that won't jeopardize drug tests or health.
Momentous Geographic Distribution
Momentous's primary market is the US, accounting for a significant majority of users. Canada, UK, Australia, and Germany represent smaller, yet notable, international markets.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Households are typically 3-4 members with high income levels, indicating premium product affordability. Smaller households (1-2) also represent a significant segment.
Employment Status
Income Distribution
Education Level
Momentous Behavior Analysis
Behavior Profile
Device Breakdown
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