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Little Otter Target Audience

Little Otter's target audience is families with young children (0-14 years old) who are experiencing mental health challenges. This includes parents, caregivers, and the children themselves. The company also targets healthcare providers and institutions like pediatricians and schools, offering partnerships and referral programs.

User Segments

Little Otter Geographic Distribution

Little Otter's primary market is the United States, accounting for a significant majority of its user base. Canada follows as a secondary market with a smaller user share.

Top Countries

United States flag

United States

90%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1.5%
Germany flag

Germany

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Little Otter's services appeal to a range of income levels, with a higher concentration among middle-income families with 3-4 members.

Employment Status

Income Distribution

Education Level

Little Otter Behavior Analysis

Behavior Profile

Device Breakdown

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