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LinkedIn Target Audience

LinkedIn's target audience is global and includes professionals from various industries, job seekers, recruiters, businesses of all sizes, and anyone seeking to network or learn new skills. They provide services for job seekers, recruiters, businesses, and individuals looking for professional development.

User Segments

LinkedIn Geographic Distribution

LinkedIn's largest user base is in the US, followed by India and China. Brazil and the UK also represent significant markets for the platform.

Top Countries

United States flag

United States

30%
India flag

India

15%
China flag

China

10%
Brazil flag

Brazil

8%
United Kingdom flag

United Kingdom

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

LinkedIn users typically come from households of 3-4 people and have medium income levels, aligning with their professional occupations.

Employment Status

Income Distribution

Education Level

LinkedIn Behavior Analysis

Behavior Profile

Device Breakdown

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