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Lightship Target Audience

Lightship's target audience comprises patients interested in participating in clinical trials, healthcare providers seeking to offer research opportunities to their patients, and pharmaceutical and biotechnology companies sponsoring clinical research. They aim to make clinical trials more accessible, convenient, and inclusive for a broader population.

User Segments

Lightship Geographic Distribution

Lightship's primary markets are the US and the UK, representing 80% of their user base. Their services are also utilized in Canada, Germany, and Australia, reflecting a global presence.

Top Countries

United States flag

United States

60%
United Kingdom flag

United Kingdom

20%
Canada flag

Canada

5%
Germany flag

Germany

5%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Lightship's target users commonly belong to households of 2-4 people with medium income levels, suggesting a focus on middle-class families.

Employment Status

Income Distribution

Education Level

Lightship Behavior Analysis

Behavior Profile

Device Breakdown

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