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LeadersUp Target Audience

LeadersUp's target audience is primarily comprised of businesses and organizations. They specifically focus on those seeking to improve diversity, equity, and inclusion (DEI) within their workforce. This includes companies looking to implement fair chance hiring practices and develop apprenticeship programs for young adults of color.

User Segments

LeadersUp Geographic Distribution

LeadersUp primarily operates in the US, representing 90% of their market. Other key markets include Canada, the UK, Germany, and Australia.

Top Countries

United States flag

United States

90%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

2%
Germany flag

Germany

1.5%
Australia flag

Australia

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

LeadersUp's audience is mainly from households of 3-4 people with medium income levels, reflecting a diverse user base.

Employment Status

Income Distribution

Education Level

LeadersUp Behavior Analysis

Behavior Profile

Device Breakdown

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