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Lawfully's target audience is immigrants to the United States, specifically those applying for visas or green cards. The platform caters to individuals who are seeking guidance and support throughout the complex immigration process. They also target immigration lawyers looking to streamline their client management and expand their reach.
Lawfully sees the majority of its user base from Asia, with India and China representing the top two markets. North America, particularly Mexico, contributes significantly, followed by growing markets in Southeast Asia and Africa.
India
China
Mexico
Philippines
Nigeria
Primary age group concentration shows strong presence in:
31-35
Most active age range
Lawfully's users primarily come from households of 2-4 people, indicating a mix of single individuals, couples, and small families. The platform attracts a significant portion of medium-income users, aligning with professionals seeking better opportunities.
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