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KT Tape Target Audience
User Segments
Age: 28
Gender: Male
Occupation: Fitness Coach
Education: Associate Degree, Exercise Science
Age: 25
Gender: Female
Occupation: Student
Education: Bachelor's Degree, Kinesiology (in progress)
Age: 22
Gender: Male
Occupation: Semi-Pro Basketball Player
Education: Associate Degree, Sports Management
Liam 'The Lifter' Davis
Goals
- Achieve new personal bests in strength training
- Help clients reach their fitness goals and prevent injuries
- Stay updated on the latest recovery techniques and products.
Pain Points
- Dealing with persistent muscle soreness after intense workouts
- Finding reliable information on injury prevention and recovery
- Limited time to dedicate to personal recovery due to busy client schedules.
KT Tape Geographic Distribution
KT Tape's primary market is the US, followed by Canada. They have a growing international presence, indicating global expansion potential.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily reside in 2-4 person households with medium to high income, aligning with active lifestyle spending.
Employment Status
Income Distribution
Education Level
KT Tape Behavior Analysis
Behavior Profile
Device Breakdown
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