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Ko-fi Target Audience
User Segments
Age: 20
Gender: Female
Occupation: Student
Education: Associate Degree
Age: 24
Gender: Male
Occupation: Part-Time
Education: Bachelor's Degree
Age: 18
Gender: Female
Occupation: Student
Education: High School
Maya, The Enthusiastic Fan
Age: 20
Gender: Female
Occupation: Student
Education: Associate Degree
Industry: Digital Art
Channels: YouTubeInstagramTikTok
Goals
- Discover new digital artists and content creators
- Support her favorite artists financially, even with small contributions
- Connect with other fans who share similar interests and engage in discussions.
Pain Points
- Limited disposable income to support all desired creators
- Difficulty finding high-quality, niche content
- Missing out on exclusive content or early access due to financial constraints.
Ko-fi Geographic Distribution
Ko-fi's user base is predominantly concentrated in English-speaking Western countries, with the US and UK leading significantly in market share.
Top Countries
United States
40.5%
United Kingdom
15.2%
Canada
8%
Australia
6.5%
Germany
4%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily come from 1-4 person households, with a majority falling into the medium-income bracket, reflecting a willingness to support creators.
Employment Status
Income Distribution
Education Level
Ko-fi Behavior Analysis
Behavior Profile
Content Consumption
Creator Support
Fan Engagement
Online Transactions
Exclusive Content
Early Access
Digital Art
Online Gaming
Indie Music
Creative Writing
Social Media Active
Tech-Literate
Community Engagement
Seeking Originality
Feedback Provider
Direct Interaction
Seeking Transparency
Following Creators
Discovering Artists
Active on YouTube
Device Breakdown
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