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Klutch Cannabis Target Audience

User Segments

Age: 58

Gender: Female

Occupation: Retired Nurse

Education: Associate Degree

Age: 49

Gender: Male

Occupation: Physical Therapist

Education: Bachelor's Degree

Age: 45

Gender: Female

Occupation: Wellness Coach

Education: Professional Degree

Eleanor Vance

Eleanor Vance

Age: 58
Gender: Female
Occupation: Retired Nurse
Education: Associate Degree
Industry: Healthcare
Channels: FacebookYouTubeLinkedIn

Goals

  • Effectively manage chronic arthritis pain to maintain an active lifestyle and enjoy daily activities without severe discomfort
  • Find reliable, consistent, and safe cannabis products that offer long-lasting relief without significant side effects
  • Stay informed about new therapeutic cannabis options and best practices for pain management within Ohio's legal framework.

Pain Points

  • Difficulty finding accurate and comprehensive information about specific cannabis strains and their therapeutic effects for her condition
  • Concerns about the legal complexities and stigma associated with cannabis use, even for medical purposes
  • The high cost of medical cannabis products and the lack of insurance coverage, making consistent treatment financially challenging.

Klutch Cannabis Geographic Distribution

Klutch Cannabis exclusively targets the Ohio market, serving residents and visitors aged 21+. Their focus is on urban and semi-urban areas with current and upcoming dispensary locations.

Top Countries

United States flag

United States

100%
Ohio flag

Ohio

100%
Canada flag

Canada

0%
Germany flag

Germany

0%
Australia flag

Australia

0%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Most users live in 1-2 person households with medium income, but a significant portion have larger households and high income, reflecting diverse needs.

Employment Status

Income Distribution

Education Level

Klutch Cannabis Behavior Analysis

Behavior Profile

Loyalty Program
Online Ordering
Tech-Savvy
Quality
Convenience
Wellness
Health-Conscious
App
Repeat Purchases
Deals
Social Media
Community
Product Variety
Education
Natural Remedies
Active Lifestyle
Customer Experience

Device Breakdown

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