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Klaviyo Target Audience
Klaviyo primarily targets ecommerce businesses of all sizes. They specifically cater to businesses seeking to leverage customer data for personalized email, SMS, and mobile push marketing campaigns. They offer solutions for retail and DTC brands, as well as specific resources for enterprises, agencies, and developers.
User Segments
Klaviyo Geographic Distribution
Klaviyo's primary market is the US, followed by Canada, UK, Australia, and Germany. This indicates a strong presence in English-speaking countries with developed ecommerce sectors.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Klaviyo's users often belong to households of 2-4 people, reflecting a mix of young professionals and families. The income distribution suggests a broad appeal across income levels.
Employment Status
Income Distribution
Education Level
Klaviyo Behavior Analysis
Behavior Profile
Device Breakdown
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