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Age: 42
Gender: Male
Occupation: Senior Procurement Manager
Education: Master's Degree, Supply Chain Management
Age: 38
Gender: Female
Occupation: Category Manager - Produce
Education: Bachelor's Degree, Business Administration
Age: 48
Gender: Male
Occupation: Director of Supply Chain Logistics
Education: Professional Degree, Logistics and Operations
Primarily serving the US and Canadian retail markets, Kings River Packing also has minor international reach in Mexico, UK, and Japan.
United States
Canada
Mexico
United Kingdom
Japan
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target consumers are mainly medium to high-income households (75%) with 3-4 members (45%), valuing premium products.
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