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KID Museum Target Audience
User Segments
Age: 38
Gender: Female
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Age: 45
Gender: Male
Occupation: School Administrator
Education: Master's Degree, Educational Leadership
Age: 34
Gender: Female
Occupation: Nurse Practitioner
Education: Master's Degree, Nursing
Sarah Chen
Goals
- Ensure her children have access to engaging STEM learning experiences outside of school
- Find enriching activities that foster critical thinking and problem-solving skills in her kids
- Balance her demanding career with quality family time and educational opportunities for her children.
Pain Points
- Lack of high-quality, hands-on educational programs in her immediate area
- Difficulty finding activities that appeal to multiple age ranges within her household
- Managing screen time for her children while still providing stimulating entertainment and learning.
KID Museum Geographic Distribution
KID Museum primarily serves the Washington D.C. Metro Area, overwhelmingly dominating the US market due to its physical location and local partnerships.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are predominantly families (3-4 members) with medium to high incomes, valuing educational enrichment.
Employment Status
Income Distribution
Education Level
KID Museum Behavior Analysis
Behavior Profile
Device Breakdown
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