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KB.pl Target Audience
User Segments
Age: 32
Gender: Female
Occupation: Project Manager
Education: Master's Degree, Architecture
Age: 40
Gender: Male
Occupation: Civil Engineer
Education: Bachelor's Degree, Civil Engineering
Age: 35
Gender: Female
Occupation: Financial Analyst
Education: Master's Degree, Economics
Renata, The Renovation Planner
Goals
- To accurately budget and plan for a complete home renovation, ensuring cost-effectiveness and quality
- To find reliable, local contractors and service providers for various renovation tasks
- To stay updated on design trends and practical renovation tips to avoid common pitfalls.
Pain Points
- Difficulty in finding transparent and comparable pricing for different services and materials
- Worry about hidden costs and unexpected expenses during a renovation project
- Lack of trustworthy reviews or recommendations for local service providers.
KB.pl Geographic Distribution
KB.pl overwhelmingly targets Poland, with negligible international traffic. Its content, language, and localized pricing features are exclusively tailored for the Polish market, reinforcing its strong domestic focus.
Top Countries
Poland
United Kingdom
Germany
United States
Ireland
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
KB.pl users primarily come from 3-4 person households, suggesting families. Their income levels are largely medium, aligning with those undertaking home projects and budgeting carefully.
Employment Status
Income Distribution
Education Level
KB.pl Behavior Analysis
Behavior Profile
Device Breakdown
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