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JMI Sports Target Audience

JMI Sports targets its services towards sports entities such as universities, athletic conferences, professional sports teams, and major sporting events. They offer a range of services encompassing multimedia rights, brand partnerships, facility development, and property sales representation. Their target audience seeks to leverage JMI's expertise and industry connections to enhance their brand, maximize revenue streams, and achieve their strategic objectives.

User Segments

JMI Sports Geographic Distribution

JMI Sports primarily operates in North America with a dominant market share in the US, followed by Canada. They have a limited but growing presence in Europe and Australia.

Top Countries

United States flag

United States

90%
Canada flag

Canada

3%
United Kingdom flag

United Kingdom

2%
Germany flag

Germany

1.5%
Australia flag

Australia

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

JMI Sports' target audience typically falls within the medium to high income brackets and are likely part of households with 3-4 members.

Employment Status

Income Distribution

Education Level

JMI Sports Behavior Analysis

Behavior Profile

Device Breakdown

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