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JAJA Tequila targets young adults (21+) who enjoy tequila and are looking for a fun and approachable brand. They are likely to engage with the brand's social media presence and appreciate its emphasis on good times and shared experiences.
The United States and Mexico are the top 2 markets for JAJA Tequila, capturing a significant majority of the user base. Canada, the UK, and Australia follow as emerging markets with smaller shares.
United States
Mexico
Canada
United Kingdom
Australia
Primary age group concentration shows strong presence in:
31-35
Most active age range
JAJA Tequila appeals to a range of household sizes, with a primary focus on 1-2 person households and a majority of users falling within the middle-income bracket.
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