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is.gd is a URL shortening service that prioritizes user security and connection verification. The service leverages Cloudflare for enhanced performance and security measures. Users may need to enable JavaScript and cookies for optimal functionality.
Company : is.gd
Industry : TechnologyInternet ServicesURL Shortening
is.gd Key Value propositions
is.gd Latest news
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FAQ - is.gd
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is.gd SWOT Analysis
Strengths
Leverages Cloudflare for enhanced security and performance.Focuses on user security and connection verification.Provides a simple and easy-to-use URL shortening solution.
Weaknesses
Limited brand awareness compared to established competitors.May lack advanced features offered by some competitors.Reliance on JavaScript and cookies might affect some users' experience.
Opportunities
Expand marketing efforts to increase brand visibility.Develop advanced features like analytics and custom branding.Explore partnerships with cybersecurity firms to enhance security offerings.
Threats
Competition from established URL shortening services.Potential security vulnerabilities that could damage reputation.Changes in user behavior or technology trends impacting URL shortening adoption.
Top Marketing Strategies for is.gd
is.gd User Persona
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GOALS
Frustrations
is.gd Geographic and Demographic Insights
Geographic Insights: is.gd's primary user base is in the United States and India, indicating a strong presence in tech-savvy markets.
United States
35.2%
India
15.7%
United Kingdom
8.9%
Canada
6.5%
Germany
5.6%
Demographic Insights: is.gd's target users are predominantly male, aged 25-34, reflecting a tech-savvy demographic.
is.gd Socio-economic Profile
Household and Income Insights: is.gd users come from diverse household sizes, with a majority from middle-income backgrounds, indicating broad appeal.
Educational and Employment Insights: The majority of is.gd users are full-time employees or university graduates, signifying a tech-literate user base.
is.gd Behavioral Insights
Interest-Based Insights: is.gd users show strong interest in technology, cybersecurity, and digital marketing, indicating a focus on online security and brand building.
Technology and Social Media Usage: is.gd users primarily access the platform through desktops, with significant usage across major social media platforms.
is.gd Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Bitly | 40.5% | Marketing & Advertising, Social Media Management, Link Analytics |
TinyURL | 30.2% | General URL Shortening, Personal Use, Quick Link Sharing |
Ow.ly | 15.9% | Social Media Management, Brand Building, Content Scheduling |