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Investopedia Target Audience
Investopedia's target audience includes individuals seeking financial information and education, ranging from beginners to experienced investors, financial advisors, and professionals. They cater to a diverse readership interested in personal finance, investing, markets, and economic trends.
User Segments
Investopedia Geographic Distribution
Investopedia's primary user base is in North America, with significant presence in the US and Canada, followed by the UK, India and Australia.
Top Countries
United States
Canada
United Kingdom
India
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Investopedia's users are primarily from households of 2-4 people with medium income levels, reflecting a focus on young professionals and families.
Employment Status
Income Distribution
Education Level
Investopedia Behavior Analysis
Behavior Profile
Device Breakdown
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