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IntoTheBlock Target Audience

User Segments

Age: 32

Gender: Female

Occupation: Senior Software Engineer

Education: Master's Degree

Age: 45

Gender: Male

Occupation: IT Consultant

Education: Professional Degree

Age: 28

Gender: Female

Occupation: Digital Marketing Strategist

Education: Bachelor's Degree

Aisha Sharma

Aisha Sharma

Age: 32
Gender: Female
Occupation: Senior Software Engineer
Education: Master's Degree
Industry: Software Development
Channels: LinkedInYouTubeReddit

Goals

  • To continuously upskill in emerging technologies to remain competitive in the software development field
  • To lead complex technical projects and contribute to innovative product development
  • To achieve a healthy work-life balance while maintaining high professional standards.

Pain Points

  • Dealing with legacy codebases that are hard to maintain and update efficiently
  • Lack of clear project requirements leading to scope creep and rework
  • Juggling multiple deadlines and high pressure to deliver under tight timelines.

IntoTheBlock Geographic Distribution

Key markets are concentrated in North America and developed financial hubs, reflecting demand for sophisticated crypto analytics.

Top Countries

United States flag

United States

25.5%
United Kingdom flag

United Kingdom

10.3%
Singapore flag

Singapore

7.8%
Germany flag

Germany

6.2%
Canada flag

Canada

5.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users tend to be high-income individuals in smaller households, often driven by professional financial pursuits.

Employment Status

Income Distribution

Education Level

IntoTheBlock Behavior Analysis

Behavior Profile

Blockchain Technology
Cryptocurrency Investment
Data Analytics
Decentralized Finance (DeFi)
Financial Markets
Software Development
On-chain Data
Predictive Analytics
Market Tracking
Portfolio Insights
Research-Oriented
Social Media Engagement (Twitter, LinkedIn, Reddit, YouTube)
Desktop Usage
Problem Solving
Information Seeking
Technical Analysis
Value Proposition Driven
Competitive Analysis
Trend Identification
User Behavior Analysis

Device Breakdown

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