Customer sentiment is likely positive, driven by Indicio's focus on solving critical industry challenges like fraud, data privacy, and compliance, as evidenced by the high percentage values for secure data exchange, regulatory compliance, and user data control. Their commitment to open-source and interoperability further builds trust and appeals to technical decision-makers seeking future-proof solutions.

To strengthen brand positioning, Indicio should develop tiered pricing information tailored to different organizational sizes and use cases, and prominently feature it on their website.