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Hoka Target Audience

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User Segments

Hoka Geographic Distribution

Hoka's primary market is the United States, followed by Canada. The brand also sees substantial interest in the UK, Australia, and Germany.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

7.5%
Australia flag

Australia

5%
Germany flag

Germany

4.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Hoka's audience typically falls within the medium to high income bracket, with households of 2 or 3-4 people being most common.

Employment Status

Income Distribution

Education Level

Hoka Behavior Analysis

Behavior Profile

Device Breakdown

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