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Hirsch Target Audience

Hirsch, based on the products and brands showcased, appears to target a broad audience interested in electronics, home goods, and personalized gifts. The inclusion of 'Give Back' and 'Sustainable' categories suggests an appeal to ethically conscious consumers. Furthermore, the 'Sales Tools' section indicates a B2B element, likely targeting businesses looking for promotional products.

User Segments

Hirsch Geographic Distribution

Hirsch's primary market is the United States, with a significant 90% user base. Canada follows with 3%, while other countries have smaller shares.

Top Countries

United States flag

United States

90%
Canada flag

Canada

3%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1.5%
Germany flag

Germany

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Hirsch targets households of 2-4 people (60%) with medium income levels (55%), reflecting a focus on families and middle-class consumers.

Employment Status

Income Distribution

Education Level

Hirsch Behavior Analysis

Behavior Profile

Device Breakdown

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