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HelloHive Target Audience

User Segments

Age: 21

Gender: Female

Occupation: Student

Education: Bachelor's Degree

Age: 22

Gender: Male

Occupation: Student

Education: Bachelor's Degree

Age: 20

Gender: Female

Occupation: Part-Time

Education: Associate Degree

Ambitious Anna

Ambitious Anna

Age: 21
Gender: Female
Occupation: Student
Education: Bachelor's Degree
Industry: Higher Education
Channels: LinkedInInstagramYouTube

Goals

  • Secure a competitive internship in my desired industry to gain practical experience
  • Build a strong professional network with industry leaders and potential mentors
  • Enhance my resume with demonstrable skills and quantifiable achievements.

Pain Points

  • Feeling overwhelmed by the traditional, often intimidating, corporate hiring processes
  • Struggling to effectively articulate my skills and experiences on a resume
  • Finding it difficult to stand out among a large pool of applicants.

HelloHive Geographic Distribution

HelloHive's operations are primarily centered in the US, with a significant presence in Canada and emerging reach in the UK, India, and Australia, reflecting its global ambition.

Top Countries

United States flag

United States

90%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

2%
India flag

India

1.5%
Australia flag

Australia

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users are predominantly students and recent grads, leading to varied household sizes and income levels. Many are in college or starting careers, thus a significant portion will have low to medium income.

Employment Status

Income Distribution

Education Level

HelloHive Behavior Analysis

Behavior Profile

Career Development
Professional Networking
Resume Building
Job Searching
Online Engagement
Social Media Usage
Academic Achievement
Technology Trends
Diversity & Inclusion
Learning
Problem-Solving
Community Participation
Personal Branding
Digital Communication
Skill Enhancement
Goal-Oriented
Self-Improvement
Mobile Usage
Researching
Seeking Guidance

Device Breakdown

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