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Happyfolks Target Audience

Happyfolks targets small to medium-sized businesses (SMBs) and enterprises. These organizations seek to streamline HR and IT operations, improve employee engagement, and enhance overall productivity. They are looking for an alternative to expensive and complex legacy systems.

User Segments

Happyfolks Geographic Distribution

Happyfolks' top markets are the US and India, indicating a strong presence in developed and emerging economies with a high concentration of SMBs.

Top Countries

United States flag

United States

35%
India flag

India

25%
United Kingdom flag

United Kingdom

15%
Canada flag

Canada

10%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Happyfolks' target audience primarily comprises individuals from middle-income households with varying sizes, indicating broad appeal across different socioeconomic groups.

Employment Status

Income Distribution

Education Level

Happyfolks Behavior Analysis

Behavior Profile

Device Breakdown

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