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Halcyon's target audience appears to be mid-market and enterprise businesses, particularly those in sectors like healthcare and finance that are frequently targeted by ransomware attacks. The website content emphasizes the increasing cost of ransomware attacks, suggesting they are targeting organizations with significant assets to protect. Additionally, their partnership with RevelStoke, a security operations platform, indicates a focus on organizations with dedicated security teams.
Halcyon's primary market is the United States, followed by the United Kingdom and Canada. Germany and Australia represent emerging markets with significant growth potential.
United States
United Kingdom
Canada
Germany
Australia
Primary age group concentration shows strong presence in:
31-35
Most active age range
Halcyon's target users are primarily from households with 2-4 members and have medium to high income levels, reflecting their financial capacity to invest in cybersecurity solutions.
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