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The target audience is correctional facilities, specifically jails and detention centers. This is evident from the website's focus on inmate tracking, cell checks, compliance monitoring, and other solutions tailored to correctional environments. The website also mentions various facility sizes, suggesting they target a range of institutions.
Guardian RFID primarily serves the US market with a 90% market share. Canada, UK, Australia, and Germany represent smaller but potential markets.
United States
Canada
United Kingdom
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target users typically fall within the middle-income bracket, reflecting professionals in public sector roles.
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