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Goodreads Target Audience

Goodreads targets individuals who enjoy reading, ranging from casual readers to avid bookworms. They cater to a diverse audience interested in various genres, authors, and reading formats. Goodreads attracts a global community of readers who engage with the platform to discover, review, and discuss books.

User Segments

Goodreads Geographic Distribution

Goodreads enjoys a globally distributed user base with the US being the largest market followed by India and the UK.

Top Countries

United States flag

United States

45.2%
India flag

India

15.6%
United Kingdom flag

United Kingdom

10.3%
Canada flag

Canada

8.1%
Australia flag

Australia

5.8%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Goodreads users typically come from households of 2-4 people with medium income levels, suggesting a diverse user base.

Employment Status

Income Distribution

Education Level

Goodreads Behavior Analysis

Behavior Profile

Device Breakdown

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