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Girls Who Code Target Audience

Girls Who Code primarily targets girls and nonbinary individuals aged 3-18 interested in computer science and technology. They also target adults like educators, parents, and volunteers to facilitate their programs and clubs.

User Segments

Girls Who Code Geographic Distribution

Girls Who Code has a strong presence in North America, with the US and Canada accounting for significant user bases. The UK, India, and Australia represent growing markets.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
India flag

India

7.5%
Australia flag

Australia

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The target audience typically falls within families with 3-4 members and a mix of income levels, suggesting a broad socioeconomic appeal.

Employment Status

Income Distribution

Education Level

Girls Who Code Behavior Analysis

Behavior Profile

Device Breakdown

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