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Full Circle Target Audience
User Segments
Age: 38
Gender: Female
Occupation: Senior Software Engineer
Education: Master's Degree, Computer Science
Age: 42
Gender: Male
Occupation: Hospital Administrator
Education: Master's Degree, Healthcare Management
Age: 35
Gender: Female
Occupation: University Professor
Education: Master's Degree, Education
Sarah Chen
Age: 38
Gender: Female
Occupation: Senior Software Engineer
Education: Master's Degree, Computer Science
Industry: Technology
Channels: LinkedInYouTubeInstagram
Goals
- To provide her family with healthy, organic meals despite her demanding work schedule
- To ensure her children develop healthy eating habits from a young age
- To minimize time spent on grocery shopping and meal planning to maximize family time.
Pain Points
- Lack of time for grocery shopping and meal preparation during weekdays
- Difficulty finding consistently high-quality organic produce in local stores
- The challenge of balancing a demanding career with family responsibilities and personal well-being.
Full Circle Geographic Distribution
Primarily serving the Pacific Northwest US (WA, OR, ID, AK), with a strong focus on Washington. Limited international presence.
Top Countries
United States
99%
Canada
0.5%
United Kingdom
0.1%
Australia
0.1%
Germany
0.1%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
The typical user is from a 3-4 person household with a high income, valuing premium organic options.
Employment Status
Income Distribution
Education Level
Full Circle Behavior Analysis
Behavior Profile
Health-Conscious
Convenience Seekers
Organic Buyers
Customization Preference
Sustainability Advocates
Digitally Savvy
Family-Oriented
Loyalty Program Users
Home Cooks
Ethical Consumers
Time-Saving Focus
Referral Behavior
Quality Focused
Social Media Engagement
Healthy Living
Device Breakdown
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