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Foody Target Audience

The target audience is likely located in urban areas of Armenia, specifically Yerevan as suggested by the phone number prefix. They are likely tech-savvy and comfortable ordering food online. The audience may also include those seeking healthy options, indicated by the 'Healthy Food' category.

User Segments

Foody Geographic Distribution

Foody's primary market is Armenia, capturing an estimated 95% of its user base. Russia, US, France, and Germany constitute minor markets with limited user engagement.

Top Countries

Armenia flag

Armenia

95%
Russia flag

Russia

3%
United States flag

United States

1%
France flag

France

0.5%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Foody's users are primarily from households of 2 and 3-4 members, suggesting a mix of young professionals and families. The income distribution leans towards medium and low, reflecting the affordability factor.

Employment Status

Income Distribution

Education Level

Foody Behavior Analysis

Behavior Profile

Device Breakdown

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