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The target audience is likely located in urban areas of Armenia, specifically Yerevan as suggested by the phone number prefix. They are likely tech-savvy and comfortable ordering food online. The audience may also include those seeking healthy options, indicated by the 'Healthy Food' category.
Foody's primary market is Armenia, capturing an estimated 95% of its user base. Russia, US, France, and Germany constitute minor markets with limited user engagement.
Armenia
Russia
United States
France
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Foody's users are primarily from households of 2 and 3-4 members, suggesting a mix of young professionals and families. The income distribution leans towards medium and low, reflecting the affordability factor.
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