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Flume Water Target Audience

Flume's target audience is homeowners who are looking for a smart home water monitor that can help them save water and money. This includes homeowners who are concerned about water conservation, want to reduce their water bill, or want to protect their home from water damage caused by leaks.

User Segments

Flume Water Geographic Distribution

Flume's primary market is the United States, followed by Canada and Australia. The company has a smaller but growing presence in European countries like the United Kingdom and Germany.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
Australia flag

Australia

10%
United Kingdom flag

United Kingdom

7.5%
Germany flag

Germany

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Flume's target market primarily consists of households with 2-4 members, aligning with families or couples. The income distribution leans towards a majority earning within the medium range.

Employment Status

Income Distribution

Education Level

Flume Water Behavior Analysis

Behavior Profile

Device Breakdown

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