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Fennemore Target Audience

User Segments

Age: 38

Gender: Female

Occupation: Chief Legal Officer

Education: Master's Degree in Law (LL.M.)

Age: 45

Gender: Male

Occupation: VP of Business Development

Education: Professional Degree in Law (JD)

Age: 32

Gender: Female

Occupation: Senior Corporate Counsel

Education: Professional Degree in Law (JD)

Sophia Chen

Sophia Chen

Age: 38
Gender: Female
Occupation: Chief Legal Officer
Education: Master's Degree in Law (LL.M.)
Industry: Technology
Channels: LinkedInXYouTube

Goals

  • To ensure the company's legal framework supports aggressive growth and innovation while mitigating risks
  • To strategically manage intellectual property to protect core technologies and future advancements
  • To build and lead a high-performing legal department that operates as a strategic business partner.

Pain Points

  • Keeping up with rapid changes in technology law and international regulations across multiple jurisdictions
  • Finding legal partners who truly understand the nuances of deep tech and emerging business models
  • Balancing the need for speed in business decisions with thorough legal due diligence.

Fennemore Geographic Distribution

Predominantly US-centric with primary operations in the Southwest. Minor international presence via alliances.

Top Countries

United States flag

United States

98%
Canada flag

Canada

0.8%
Mexico flag

Mexico

0.4%
United Kingdom flag

United Kingdom

0.3%
Germany flag

Germany

0.2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are high-income professionals, often in 2-4 person households, reflecting business ownership or executive roles.

Employment Status

Income Distribution

Education Level

Fennemore Behavior Analysis

Behavior Profile

Innovation
Technology
Leadership
Professional
Networking
Research
Forward-thinking
Efficiency
Problem-solving
Strategic
Collaborative
Learning
Adaptability
Digital
Online Engagement
Social Media
Desktop Use
Information Seeking
Community Involvement
Growth-oriented

Device Breakdown

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