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Fayetteville Technical Community College Target Audience

User Segments

Age: 17

Gender: Female

Occupation: High School Student (part-time retail)

Education: High School

Age: 18

Gender: Male

Occupation: High School Student (no part-time job)

Education: High School

Age: 17

Gender: Female

Occupation: High School Student (part-time cashier)

Education: High School

Early Achiever Emily

Early Achiever Emily

Age: 17
Gender: Female
Occupation: High School Student (part-time retail)
Education: High School
Industry: Education; Future Workforce
Channels: InstagramTikTokYouTube

Goals

  • Earn college credits early to get a head start on her degree and reduce future college costs
  • Explore different career paths through early college courses to make an informed decision about her major
  • Gain valuable college-level experience and build a strong academic resume for university applications.

Pain Points

  • Balancing high school coursework with college-level studies can be overwhelming and lead to stress
  • Finding time for extracurricular activities and a part-time job while managing academic demands
  • Uncertainty about which college courses will best align with her future career aspirations.

Fayetteville Technical Community College Geographic Distribution

FTCC primarily serves Fayetteville and Cumberland County, NC, with a focus on local residents seeking accessible and affordable higher education.

Top Countries

United States flag

United States

99%
North Carolina flag

North Carolina

95%
Not Applicable flag

Not Applicable

0%
Not Applicable flag

Not Applicable

0%
Not Applicable flag

Not Applicable

0%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

FTCC's audience includes varied household sizes, with a significant focus on low to medium-income individuals seeking affordable education.

Employment Status

Income Distribution

Education Level

Fayetteville Technical Community College Behavior Analysis

Behavior Profile

Online Learning
Career Development
Financial Planning
Flexible Learning
University Transfer
Skill Enhancement
Job Search
Community Events
Technology Trends
Social Media Usage
Academic Advising
Career Counseling
Registration Process
Personal Fitness
Family Activities
HyFlex Learning
Digital Infrastructure
Networking

Device Breakdown

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