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eXp Realty Target Audience
eXp Realty targets individuals and families looking to buy, sell, or rent properties in the United States. Their target audience likely includes a range of demographics and income levels. They also specifically target real estate agents to join their platform.
User Segments
eXp Realty Geographic Distribution
eXp Realty's primary market is the United States, capturing a significant 90% of its user base. Canada follows with 5%, indicating potential for international expansion.
Top Countries
United States
Canada
United Kingdom
Australia
Mexico
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
The platform attracts a range of income levels, with a slight skew towards medium and high earners. Families of 2-4, likely in their prime home-buying years, make up the majority.
Employment Status
Income Distribution
Education Level
eXp Realty Behavior Analysis
Behavior Profile
Device Breakdown
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