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Entrata Target Audience

Entrata's target audience is primarily property management companies of all sizes, spanning various property types like multifamily, student housing, affordable housing, commercial properties, and military housing. They cater to businesses seeking to optimize their operations, enhance resident experiences, and maximize revenue generation. Their solutions target companies looking for a single, integrated platform to handle everything from accounting and leasing to resident communications and facility management.

User Segments

Entrata Geographic Distribution

Entrata's primary market is the United States, capturing a significant 60% of users. Canada follows with 10%, while the UK, Germany, and Australia represent emerging markets.

Top Countries

United States flag

United States

60%
Canada flag

Canada

10%
United Kingdom flag

United Kingdom

8%
Germany flag

Germany

7%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Entrata's target users typically fall within the medium to high-income brackets and reside in households of 3-4 individuals.

Employment Status

Income Distribution

Education Level

Entrata Behavior Analysis

Behavior Profile

Device Breakdown

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