Find stats on top websites
Industry Landscape
The local business directory industry is evolving, facing competition from search engines and social media. However, there's a growing demand for platforms that foster local community and support small businesses, particularly those offering niche or sustainable products. Personalization and community focus are key for differentiation.
Total Assets Under Management (AUM)
Number of active small businesses in United Kingdom
~5.5 million (UK small businesses, Q1 2023 - Source: Federation of Small Businesses)
(1.3% CAGR)
Growth driven by new business registrations. Slight increase in self-employment. Sector-specific variations in growth.
Total Addressable Market
Approximately 1.5 billion
Market Growth Stage
Pace of Market Growth
Emerging Technologies
Hyper-local AI
AI-driven algorithms that can provide highly personalized and geographically precise recommendations for local businesses and events, enhancing discovery and user engagement.
Augmented Reality (AR) Directories
AR applications that allow users to point their phone at a street scene and see overlays of local business information, reviews, and promotions in real-time.
Blockchain for Trust & Transparency
Utilizing blockchain to verify business legitimacy, review authenticity, and secure transactions, building greater trust within the local business ecosystem.
Impactful Policy Frameworks
UK Digital Markets, Competition and Consumers Bill (2023-24)
This bill aims to strengthen competition in digital markets and protect consumers from harmful practices, including fake reviews and misleading information.
It will require Ellys Directory to ensure the authenticity of reviews and business listings, potentially increasing the credibility of its platform.
Data Protection and Digital Information Bill (No. 2) (2022-23)
This bill proposes updates to the UK's data protection regime, building on GDPR principles while aiming to make data use more flexible for businesses.
Ellys Directory will need to adapt its data handling practices to comply with the updated regulations regarding user data collection, storage, and usage.
Online Safety Act (2023)
The Online Safety Act establishes a new regulatory framework to tackle illegal and harmful content online, requiring platforms to protect users.
Ellys Directory may need to implement stricter content moderation policies to ensure user-generated content and business listings adhere to safety standards and prevent harmful material.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
