EKWB d.o.o. : Market and Competitor Analysis

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eki-digital.com

electricdaisycarnival.com

EKWB, as per the domain name 'ekwb.com', appears to prioritize website security and performance. This is evident through the repeated emphasis on 'verification,' 'security review,' and the use of Cloudflare for performance enhancement. The website likely offers products or services related to technology, given the technical cues.

Company : EKWB d.o.o.

Industry : Computer HardwarePC GamingLiquid Cooling

Major Markets

United States

Germany

United Kingdom

Key Competitors

Corsair

NZXT

Cooler Master

EKWB d.o.o. Key Value propositions

Performance

Quality

Customization

Aesthetics

EKWB d.o.o. Latest news

Important notice from EKWB: EK-XLC Predator 240 and 360 (R1.0 ...

Jan 13, 2016 ... Important notice from EKWB: EK-XLC Predator 240 and 360 (R1. ... EKWB unless purchased at EKWB webshop. ... Learn the latest EK news and water- ...

EKWB Official Subreddit

Skip to main content EKWB Official Subreddit ... Hard to sift through the SEO driven "news" on Google these days or ... https://ek.tech/Vel-DD-1700. ** Designed ...

PC water cooling solutions and systems by world leader EKWB

Add a top notch design that suits my taste and you've got EKWB! ... Media Corner. News. Blog. Guides. News. See All News. EK ... important lingo used by computer ...

It's been Forever....EK Torsion. When? : r/EKWB

Nov 4, 2022 ... Skip to main content It's been Forever....EK Torsion. ... https://www.ekwb.com/news/ek-launches ... reReddit: Top posts of November 2022 · Reddit.

EKWB d.o.o. SWOT Analysis

Strengths

Strong brand reputation among PC enthusiasts.High-quality products known for performance and reliability.Wide range of products catering to different needs and budgets.

Weaknesses

Premium pricing compared to some competitors.Niche market focus limits potential customer base.Reliance on third-party retailers for distribution.

Opportunities

Expanding into new markets like all-in-one liquid coolers for consoles.Developing software solutions for monitoring and controlling EKWB products.Collaborating with other hardware manufacturers for integrated solutions.

Threats

Intense competition from established players in the PC hardware market.Global chip shortages and supply chain disruptions.Changing consumer preferences and technological advancements.

Top Marketing Strategies for EKWB d.o.o.

Content Marketing Focused on Performance and Security

Create valuable content like blog posts, tutorials, and guides that address the technical concerns of the target audience. This will establish EKWB as a thought leader in the tech space and attract potential customers seeking solutions to performance and security issues.

Community Building and Engagement

Foster an online community where users can discuss technical issues, share insights, and get support. This will build brand loyalty, generate valuable user feedback, and create a platform for customer acquisition through referrals.

Targeted Advertising on Tech Platforms

Run targeted ads on platforms like Reddit, Hacker News, and tech forums frequented by the target audience. This will reach highly relevant prospects with tailored messaging that emphasizes EKWB's focus on performance and security.

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EKWB d.o.o. User Persona

Name:

Mark Williams

Age :

32

Gender :

Male

Occupation :

Software Engineer

Industry :

Technology

Education :

Master's Degree, Computer Science

Preferred platforms

GOALS

Building a high-performance gaming PC that can run the latest AAA titles at max settings with smooth frame rates
Overclocking his CPU and GPU safely and effectively to achieve the highest possible benchmark scores and bragging rights
Creating a visually stunning custom water-cooling loop for his PC with intricate tubing runs and RGB lighting

Frustrations

Finding compatible components that fit within his budget and desired aesthetic
Troubleshooting hardware issues and compatibility problems during the PC building process
Dealing with inadequate cooling solutions that result in thermal throttling and reduced performance during demanding tasks

Name:

David Lee

Age :

22

Gender :

Male

Occupation :

College Student

Industry :

N/A

Education :

High School Diploma

Preferred platforms

GOALS

Building an affordable gaming PC that allows him to play popular online games with his friends competitively
Streaming his gameplay on Twitch to build a following and potentially earn extra income
Upgrading his PC components incrementally over time to keep up with the latest game releases and technological advancements

Frustrations

Balancing his budget constraints with the desire for high-performance components
Dealing with internet connectivity issues and lag during online gaming sessions
Managing his time effectively between his studies, social life, and gaming hobbies

EKWB d.o.o. Geographic and Demographic Insights

Geographic Insights: EKWB's primary market is the United States, followed by Germany and the United Kingdom. Other significant markets include Canada and Australia.

Top Countries

United States
35%
Germany
15%
United Kingdom
10%
Canada
8%
Australia
7%

Demographic Insights: EKWB's target audience is predominantly male, aged between 25-34, reflecting the typical demographics of PC gaming and hardware enthusiasts.

Age Distribution

Gender Distribution

EKWB d.o.o. Socio-economic Profile

Household and Income Insights: EKWB's target customers are typically young adults living in households of 2-4 people, with a mix of medium to high income levels, allowing for discretionary spending on PC hardware.

Educational and Employment Insights: EKWB's audience is primarily employed full-time or are students, reflecting the age demographics. They tend to have at least a university or college level education.

Households Size

Income Distribution

Education Level

Employment Status

EKWB d.o.o. Behavioral Insights

Interest-Based Insights: EKWB users are passionate about PC building, gaming, and staying up-to-date with the latest technology news, aligning with the company's product offerings.

Technology and Social Media Usage: EKWB's target audience heavily uses Youtube and Reddit for information and engagement. They prefer desktops, highlighting their focus on PC hardware.

Interests

PC BuildingGamingStreamingVideo Editing3D ModelingTechnology NewsCryptocurrency

Device Breakdown

Social Media Usage

EKWB d.o.o. Top Competitors

Competitor	Estimated market share	Top domains
Corsair	30%	Gaming Peripherals, PC Components, Streaming Gear
NZXT	25%	PC Cases, Cooling Solutions, Gaming Peripherals
Cooler Master	20%	Cooling Solutions, Power Supplies, PC Cases

eki-digital.com

electricdaisycarnival.com

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