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Dakota State University Target Audience

User Segments

Age: 17

Gender: Male

Occupation: High School Student

Education: High School

Age: 18

Gender: Female

Occupation: High School Senior

Education: High School

Age: 17

Gender: Male

Occupation: High School Student

Education: High School

Alex 'The Codebreaker' Chen

Alex 'The Codebreaker' Chen

Age: 17
Gender: Male
Occupation: High School Student
Education: High School
Industry: Education; Future Technology
Channels: YouTubeTikTokDiscord

Goals

  • Gain a head start in cybersecurity education through dual enrollment programs
  • Master advanced coding languages and ethical hacking techniques
  • Find a university with cutting-edge labs and opportunities for competitive cyber challenges

Pain Points

  • Lack of advanced cybersecurity courses offered at his high school
  • Limited access to real-world cybersecurity tools and simulated environments
  • Difficulty balancing demanding academic coursework with extracurricular cyber activities

Dakota State University Geographic Distribution

Predominantly US-based, with strong South Dakota ties. Some national and international appeal, especially for cyber programs. Online offerings expand reach.

Top Countries

United States flag

United States

92.5%
Canada flag

Canada

2%
India flag

India

1.5%
United Kingdom flag

United Kingdom

1%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from 2-4 person households, with a balanced distribution between medium and high income levels.

Employment Status

Income Distribution

Education Level

Dakota State University Behavior Analysis

Behavior Profile

Device Breakdown

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