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Drawboard Target Audience

User Segments

Age: 32

Gender: Female

Occupation: Architectural Project Lead

Education: Master's Degree in Architecture

Age: 38

Gender: Male

Occupation: Civil Engineering Team Lead

Education: Bachelor's Degree in Civil Engineering

Age: 29

Gender: Female

Occupation: Construction Project Coordinator

Education: Bachelor's Degree in Construction Management

Emily Chen

Emily Chen

Age: 32
Gender: Female
Occupation: Architectural Project Lead
Education: Master's Degree in Architecture
Industry: Architecture
Channels: LinkedInYouTubeFacebook

Goals

  • Streamline drawing review processes to reduce project timelines and improve efficiency
  • Improve team collaboration and communication on complex architectural designs
  • Implement new technologies to enhance project delivery and client satisfaction.

Pain Points

  • Inefficient paper-based review processes leading to delays and errors
  • Difficulty in tracking and managing multiple versions of design documents
  • Lack of a centralized platform for real-time collaboration and markup coordination.

Drawboard Geographic Distribution

Drawboard's primary market is North America and ANZ, with significant traction in the US and Australia, and growing presence in Europe.

Top Countries

United States flag

United States

35%
Australia flag

Australia

20%
United Kingdom flag

United Kingdom

10%
Canada flag

Canada

8%
Germany flag

Germany

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users likely reside in 3-4 person households with medium to high income levels, indicating established professionals.

Employment Status

Income Distribution

Education Level

Drawboard Behavior Analysis

Behavior Profile

Project Management Methodologies
Team Collaboration Tools
Digital Transformation Strategies
Efficiency Improvement
Version Control
Streamlined Workflows
Data Security
Integration
Problem Solving
Learning
Professional Networking
YouTube
LinkedIn
Desktop Usage
Proactive Identification
Advanced Analytics
Decision Making
User Adoption
Feedback Loops

Device Breakdown

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