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Docfluencer Target Audience

User Segments

Age: 38

Gender: Female

Occupation: Pediatrician and Aspiring Health Influencer

Education: Doctorate Degree, Medicine

Age: 42

Gender: Male

Occupation: Cardiologist and Medical Solopreneur

Education: Professional Degree, Cardiology

Age: 33

Gender: Female

Occupation: Community Pharmacist and Health Content Creator

Education: Professional Degree, Pharmacy

Dr. Anya Sharma

Dr. Anya Sharma

Age: 38
Gender: Female
Occupation: Pediatrician and Aspiring Health Influencer
Education: Doctorate Degree, Medicine
Industry: Healthcare, Content Creation
Channels: YouTubeInstagramLinkedIn

Goals

  • To establish a prominent online platform educating parents on child health, leveraging her medical expertise to build a trusted community and a reliable source of income
  • To create high-quality video content that simplifies complex medical information for a general audience, expanding her reach beyond traditional clinical settings
  • To transition a significant portion of her income to online ventures, allowing for more flexible work arrangements and a better work-life balance.

Pain Points

  • Lack of time to consistently create and edit engaging video content due to demanding clinical schedule
  • Uncertainty about effective strategies to grow her online audience and monetize her health education content
  • Difficulty managing the technical aspects of video production and social media platform algorithms.

Docfluencer Geographic Distribution

Docfluencer primarily targets medical professionals in the US, with significant reach in Canada, UK, Australia, and growing interest from India.

Top Countries

United States flag

United States

65%
Canada flag

Canada

10%
United Kingdom flag

United Kingdom

7%
Australia flag

Australia

5%
India flag

India

3%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Affluent medical professionals, often with small families, are the primary audience, seeking high-value services.

Employment Status

Income Distribution

Education Level

Docfluencer Behavior Analysis

Behavior Profile

Online Presence
Content Creation
Personal Branding
Social Media Engagement
Video Content
Professional Development
Time-Saving
Networking
Community Building
Learning
Authority Building
Technology Adoption
Information Seeking
Outsourcing
Goal-Oriented
Seeking Guidance
Self-Improvement
Influence
Visibility

Device Breakdown

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