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Major Markets
United States
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ODSC
Strata Data & AI Conference (O'Reilly)
Top Marketing Channels
ODSC
- Content Marketing
- Examples: blog posts, whitepapers, webinars
- Campaigns: AI Trends 2024, Data Science Best Practices, MLOps Explained
- Social Media Marketing
- Examples: LinkedIn, Twitter, Facebook
- Campaigns: ODSC East Promotion, AI Expo Teasers, Speaker Spotlight Series
- Email Marketing
- Examples: newsletters, event announcements, special offers
- Campaigns: Early Bird Registration Drive, Conference Agenda Reveal, Post-Event Content Access
Top Sales Channels
- Online Ticket Sales
- event website, third-party ticketing platforms, group discounts
- Early Bird Discount, Group Pass Savings, Student/Academic Rate
- Sponsorship Packages
- exhibitor booths, keynote sponsorship, workshop hosting
- Become an ODSC Partner, Showcase Your AI Solutions, Lead Generation Opportunities
- Partnerships & Affiliates
- academic institutions, industry associations, media partners
- University Outreach Program, Association Member Benefits, Media Partner Content Exchange
DataCouncil.ai SWOT Analysis
Strengths
Strong community focus
well-established brand in data science
diverse content tracks.
Weaknesses
Potentially high ticket prices
reliance on in-person events
may struggle with global reach.
Opportunities
Expand virtual event offerings
partner with more AI startups
develop specialized training programs.
Threats
Competition from larger tech conferences
rapid changes in AI tech
economic downturn impacting attendance.
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