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The target audience for Dabang appears to be people in South Korea who are searching for rental properties, particularly those looking for studios, one-bedrooms, or officetels. The app also targets those interested in real estate investments, as evidenced by the apartment application information and real estate guides.
Dabang's primary market is South Korea, constituting 98% of its user base. The remaining users are primarily from the US, China, Japan, and Vietnam.
South Korea
United States
China
Japan
Vietnam
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most users live in 1-2 person households and fall within the middle-income bracket, reflecting the app's focus on rentals and young professionals.
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